Lake Macquarie Tourism Partnership Program

Tourism is a growing major economic driver in Lake Macquarie. In the 2022-2023 financial year, Lake Macquarie received over 1.65 million overnight and day trip visitors, who spent a total of $361 million across the year.

The Lake Macquarie Tourism Partnership Program is designed to maximise the exposure of Lake Macquarie as a tourism destination through the promotion of local partner businesses and the provision of quality visitor information. We look forward to welcoming you on board as a Lake Macquarie Tourism Partner in 2024-2025 FY. Renew your membership online before 30 June 2024 to get an early bird discount. 

Download a copy of our Partnership Prospectus


What are the benefits?

There are numerous benefits, including:

  • Standard tourism directory listing in Lake Macquarie Visitor Guide
  • Tourism business listing on the Visit Lake Mac website through Australian Tourism Data Warehouse
  • Priority word-of-mouth marketing through our mobile Visitor Information Kiosks Visitor referrals to your business from the Lake Macquarie Tourism team
  • Discounted rate on Tourism Networking events
  • Up-to-date information on Lake Macquarie Tourism initiatives
  • Up-to-date information on NSW tourism industry marketing and education opportunities
  • Access to a range of free and discounted cooperative marketing and public relations opportunities
  • Priority access to sponsorship opportunities at Lake Macquarie City Events and Festivals
  • Access to Lake Macquarie Tourism equipment hire

There are a range of packages available to suit your business needs. View all of the additional benefits here.

Who can join?

Open to all businesses in the Lake Macquarie area who play a part in the visitor economy, and we encourage any business that fall into the following categories to join:

  • Accommodation
  • Food and Beverage
  • Wineries, Distilleries & Breweries
  • Tourism Experiences and Attractions
  • Tour and Transport Operators
  • Tourism Retail, Hire and Services
  • Major Festivals and Events
  • Business Events

If you're not sure about the suitability of your business, contact the Lake Macquarie Tourism team to discuss; email This email address is being protected from spambots. You need JavaScript enabled to view it..

How to join?

Click here to the full packages & join the 2024-2025 Partnership Program. Join before June 30 to get an early bird special with prices starting at only $50. 

For enquiries please email This email address is being protected from spambots. You need JavaScript enabled to view it.